Saurabh kr dey

Meet Saurabh Kumar Dey, Founder & CEO of IdentiQTurning Curiosity into Innovation, and Problems into PossibilitiesIn a world where technology is evolving every day

Saurabh Kumar Dey, Founder & CEO of IdentiQ, represents a problem-first approach to entrepreneurship, one that focuses notmerely on building products, but on creating solutions that address real-world challenges.Saurabh Kumar Dey’s journey with technology began during his school years, when hiscuriosity and interest in problem-solving encouraged him to work on projects designed toaddress practical and social issues. One of his early projects was an Arduino-based accidentdetection and alert system, which was later selected for a CBSE Science Exhibition. He also worked on a blood-donation initiative, developing a website to increase awareness andconnect potential donors.These early experiences shaped the way Saurabh Kumar Dey looked at technology. Rather than being interested in technology simply for its own sake, he became increasingly focusedon how it could be used to solve problems that genuinely matter.From Problem-Solving to EntrepreneurshipThis mindset eventually led Saurabh Kumar Dey towards entrepreneurship and productbuilding. His approach has never been limited to the idea of simply starting a company.Instead, he focuses on identifying problems and exploring how technology can providepractical solutions.This philosophy led to the creation of IdentiQ, which began with the idea of improvingprofessional information sharing.

The platform emerged from a common problem:professional information is often scattered across different links, portfolios, calendars andprojects.Saurabh Kumar Dey’s vision was to bring these different elements together through a unifieddigital identity platform. As the idea developed, IdentiQ evolved beyond the traditionalconcept of a digital business card, expanding into customizable profiles, portfoliopresentation, lead capture, analytics, digital wallet passes, booking, commerce andenterprise management.Building Solutions That Matter For Saurabh Kumar Dey, one of the biggest challenges in technology entrepreneurship isturning an idea into something that effectively solves the problem behind it.His experience with IdentiQ demonstrates the importance he places on understanding theunderlying problem rather than becoming attached to the original version of an idea.

Thisapproach allowed the platform to evolve according to the needs it was designed to address.His work also extends to SmartSOS, a project focused on automated accident detection andemergency response, particularly for road users and two-wheelers. Together, IdentiQ and SmartSOS reflect his broader interest in applying technology to meaningful real-worldchallenges.More Than TechnologyWhile technology and entrepreneurship remain central to Saurabh Kumar Dey’s journey, his interests extend beyond product development. Writing has become another important formof expression for him, and he is also the author of 

The Third Row: A Memoir.Through The Third Row: A Memoir, Saurabh Kumar Dey explores subjects including identity,society, ambition, loss, love, technology and personal experiences. The book representsanother dimension of his journey, allowing him to explore ideas and experiences from aperspective different from product building.For Saurabh Kumar Dey, writing is not separate from his work in technology andentrepreneurship. Instead, it represents another way of understanding people, society andpersonal experiences.His journey therefore extends beyond building products. From experimenting withtechnology to developing businesses and expressing ideas through 

The Third Row: AMemoir, his work reflects a continuous pursuit of learning, exploration and meaningful creation.Curiosity: The Driving ForceCuriosity and problem-solving remain at the heart of Saurabh Kumar Dey’s approach to hiswork.He sees entrepreneurship not simply as the process of starting companies, but as theprocess of identifying meaningful problems and attempting to build practical solutions around them. This mindset keeps him open to experimentation and new perspectives.Working on technology products allows him to understand problems and users, while writinggives him an opportunity to explore people, society and personal experiences from a deeperperspective. This variety continues to keep him engaged and learning.A Message for Aspiring Entrepreneurs Saurabh Kumar Dey’s advice to those beginning their entrepreneurial journey is simple: startwith problems, not with the idea of becoming an entrepreneur.He believes that aspiring entrepreneurs do not necessarily need to begin with the ambition of building a company. Instead, they can start by identifying something that genuinely needs tobe solved and then exploring whether technology can make the situation better.

He also encourages young people to build, experiment and learn through practical projects.His own journey began with projects during school, and those early experiences became opportunities to understand how technology could create practical impact.

Most importantly, he believes that people should not become too attached to the first versionof an idea. The problem should remain at the centre, while the solution should be allowed toevolve.Looking Towards the FutureLooking ahead, Saurabh Kumar Dey’s focus remains on continuing to develop IdentiQ andexpanding its capabilities as a digital identity platform. The vision goes beyond aconventional digital business card, bringing together professional profiles, NFC and QRsharing, portfolios, content presentation, lead capture, analytics, wallet passes, booking,commerce and enterprise management.At the same time, his work on SmartSOS continues to explore ways technology can improveaccident detection and emergency response.Writing will also remain an important part of his journey, with future exploration aroundentrepreneurship, technology, careers, identity and personal development.A Problem-First PhilosophyAt the core of Saurabh Kumar Dey’s work is one defining principle: problem-first thinking.From his early Arduino-based accident detection project to IdentiQ and SmartSOS, his journey reflects a consistent effort to transform ideas into functional solutions. He believestechnology creates the greatest value when it is applied to a problem that genuinely matters.Rather than following one particular role model, Saurabh Kumar Dey draws inspiration from different people, writers, entrepreneurs, technologists, ideas and experiences. He admiresthose who challenge conventional thinking, build from the ground up and use their work tosolve meaningful problems.

Yet, among all these influences, one quality stands out above the rest: curiosity, the desire to understand how things work, identify problems and explore whether something better can bebuilt.From a school project to entrepreneurship, from technology to writing, and from building solutions to authoring The third Row A Memoir, Saurabh Kumar Dey’s journey reflects oneconsistent belief: meaningful innovation begins when curiosity meets a problem worth solving.