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DIVIJ BAJAJ .

Meet Divij Bajaj ,
This 26-year old's incredible, young, entrepreneurial mind has not attained success overnight 
Power Gummies Founder, Divij Bajaj makes it to the 30 under 30 list of IndiaThis 26-year old's incredible, young, entrepreneurial mind has not attained success overnight. Divij's journey kick-started with an EdTech venture Justdakhila.com and his experience in the education and entertainment industry paved his way for future accomplishments. There was no looking back from there on and his nutraceutical start-up scaled new heights to become a market leader in the Indian Supplements and Healthcare industry.
Power Gummies was identified as the 
Top Startup to Watch in 2020, by INC42
and also recognized as the 
Best Innovative Nutrition Product 2020, Since its inception, it has 
reached 2,00,000+ lives and sold 30,00,000+ gummies, garnering public trust and gaining a huge community of brand loyalists in just three years.The up-and-coming brand Power Gummies, functions over 3 thumb rules - Awareness, Product Efficacy and Consumer Trust. Power Gummies intends to draw power from its brand philosophy of ‘
Health Powered by Happiness & Backed by Science
 Power Gummies are willfully created for best results, enabling tasty ways to good health.No matter what your age, medicines usually leave a bad taste in the mouth. Fortunately in the market today, there is a new, fun and flavourful way to boost your immunity, along with taking care of the anxiety pertaining to taking numerous pills. Ever thought that chewy gummy bears could be your source of well-being? Well, thanks to Power Gummies, these much loved gummy bears will now take care of your nutritional needs!
Founded by Divij Bajaj in 2018, under the parent company 
Aesthetic Nutrition Pvt Ltd
 Power Gummies uses ingredients that are 
vegan-based
with 0gm of added sugar, gelatin-free, gluten-free and 
consists of no synthetic additives
Offering high-quality, FSSAI-approved products that meet the nutritional requirements for people of all ages, the brand makes health supplements for adult nutrition, in the form of chewable gummies which can erase the taste of bitter-tasting pills from your mouth.
Both the quality and effectiveness have been lauded, suited perfectly for an urban millennial's demand. The product scores full marks across all important factors - in terms of interest, results, taste, acceptance, durability, water retention, weather adaptability, composition, and effectiveness.
Power Gummies comes in two variants, and their first variant, " 
Gorgeous Hair & Nails” consisting Biotin, Folic acid and 10 essential vitamins has proved to disrupt the markets with its clinical results proving 22% acceleration in hair growth and 65% hair fall reduction while greatly improving overall hair and nail health.The second variant, " 
The Beach Body Gummies
 help in effective weight management. Infused with green coffee, this newly launched variant received massive positive public response. Power Gummies is set to launch their third variant, " 
Pain Relief Gummies
 very soon.
A legacy is in creation, with none other than 
Shraddha Kapoor signing on as a brand ambassador for the tasty health bites. In addition, known faces in Bollywood like Karan Tacker, Nia Sharma, Karan Kundra and Niddhi Agerwal, swear by the benefits of Power Gummies.
The brand has been effective in raising the unspoken issues of the young generation and creating fighting solutions. The youth can feel stuck and show distress in sustaining a nutritionally balanced diet. Chewing just 2 tasty gummies a day is a good catalyst for nutrition enabled lifestyle for every individual who finds it difficult to seek the balance. Happiness streams smoothly with these chewable, yummy, and effective gummies.
Despite facing delivery challenge due to the Covid-19 pandemic, Divij & his team have increased the brand penetration across the semi-urban class audience. The brand has also tied up with retail stores and superior pharmacy chains like Modern bazaar, Guardian Pharmacy & Lulu stores and expects to go global by the end of this year.
Prevention is better than cure.” That is one lesson the pandemic has forcefully taught the whole world. Never were we so concerned about our health. In the past year we have all looked at boosting our immunities with a multitude of options we deemed fit; from kadhas to steam, haldi doodh to popping a whole load of supplements.
Based out of New Delhi, the lifestyle dietary supplement brand, Power Gummies has created ripples in the nutraceutical industry with the progress it has made in the mere three years of its existence, under the thorough leadership of 
Divij Bajaj, CEO and Founder
Truly a brand in himself, the Gummy Man
who has been bestowed with " 
Best Emerging Entrepreneur 2020
 gained another feather in his cap by recently making it to Business Mint's " 
India's top 30 under 30
 list.


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